The Campaign
The Campaign for Alcohol-Free Sports TV seeks to reduce the amount of alcoholic-beverage advertising to underage children and young adults who tune into televised sports.
Remove Alcohol Ads from College Sports
Currently, 372 schools and 16 conferences have signed a pledge to eliminate alcohol ads from college sports.
Full list of schools
9 Reasons Why Alcohol Ads Don't Belong in College Sports

Take a Kid to a Beer
How the NCAA Recruits Kids for Beer Market
Maryland College Sports-TV Initiative 
Eliminate alcohol ads during college sports broadcasts
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